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001 – MIS

MIS

/BRANDING 

For over 40 years MIS has been a stalwart in European logistics, seamlessly navigating the complexities of the industry. In our pursuit of excellence, we embarked on a transformative journey to craft a brand image that breathes modernity, dynamism and professionalism—yet, with a respectful nod to company time-honored traditions. The result: a remarkably adaptable logo, harmonizing with varied business units. Its strategic blend of colors and typography not only reflects company’s essence but propels MIS into a future where tradition and innovation dance in perfect sync. 

HEX #101122
RGB 16, 17, 34
CMYK 100, 91, 51, 75

RGB 133, 211, 61
CMYK 48, 0, 96, 0
HEX #E71D36

RGB 236, 23, 108
CMYK 3, 94, 18, 0
HEX #EEF1EF

RGB 65, 23, 120
CMYK 65, 90, 49, 68
HEX #A9B4C2

RGB 65, 23, 120
CMYK 0, 0, 0, 0
HEX #7D98A1

Open Sans

Light

Medium

Bold

Black